How We Helped Glo Tanning to Get 357% More Traffic with SEO

SEO analytics dashboard on laptop and smartphone

In just 10 months…

357% Increase in Clicks

When traffic climbs from 19.9K to 91K visitors, it’s a clear sign the SEO strategy is doing its job.

From 363K to 2.64M Impressions online

A 7.2x increase in impressions helped the brand shift from under the radar to front and center in search results.

From 14K to 40K Ranked keywords

With nearly triple the search visibility, the business now appears when customers look for advice, services, or solutions.

About Glo Tanning

Industry: Sun, Spray, and Spa Salon Location: 90+ locations across the U.S. Challenge: With dozens of locations in highly competitive markets, Glo Tanning wanted to improve visibility in search results, stand out from local and national competitors, and drive consistent organic traffic to their website.

How We Did It

We started by analyzing Glo Tanning’s keyword profile to uncover missed opportunities and identify areas where they could rank higher.

To support growth across all locations, we rewrote on-page content to make each location page unique and prevent duplicate content issues that can harm SEO.

Next, we published SEO-optimized blog posts, updated metadata across the site, and fix technical issues that were limiting visibility in search results.

Our SEO strategies help big franchises but small business owners too. Learn how we helped a New Jersey hair salon improve website traffic from 79 monthly visits to 1450 in 3 months.

Carley Lankford

Marketing Specialist at Glo Tanning

“We decided to work with We Rank Higher (former Referrizer Agency) because they optimized our website. They have totally renovated it. They made sure to implement SEO optimization, using keyword research as well. So our experience working with We Rank Higher has been great. We’ve seen great results from the keyword research and from the SEO going into the website and all the work behind it.”

Carley Lankford

Marketing Specialist at Glo Tanning

“We decided to work with We Rank Higher (former Referrizer Agency) because they optimized our website. They have totally renovated it. They made sure to implement SEO optimization, using keyword research as well. So our experience working with We Rank Higher has been great. We’ve seen great results from the keyword research and from the SEO going into the website and all the work behind it.”

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